> ## Documentation Index
> Fetch the complete documentation index at: https://docs.hellosky.ai/llms.txt
> Use this file to discover all available pages before exploring further.
# Market maps
> Every Beacon run maps the companies that define the talent market for the role.
While Beacon evaluates candidates, it also builds a **market map**: the set of companies where the right talent for your role lives. For an Austin PE-backed SaaS CFO search, that means the PE-backed and exited software companies in and around Austin whose finance leaders fit the brief.
## In the run workspace
The **Market Map** card in the run workspace lists each mapped company with its primary sector, HQ, and headcount, and is searchable. Beacon works firm-by-firm through these companies during the run, so the map and the shortlist reinforce each other.
## As a company list
The map is saved automatically as a company list named **Market Map - \[run name]**, in the same folder as the run. Find it under **Saved**, then **Company Lists**.
From here it behaves like any company list:
* **Search People**: search executives across just these companies.
* **Company Insights**: aggregate analytics over the mapped market.
* **SmartRank**: rank the companies themselves against a spec.
* Firmographics per company: founded, ownership status, headcount, with notes and CSV export.
## What to use it for
* **Client conversations**: the map is the "where we looked" slide, generated as a byproduct of the search.
* **Sourcing beyond the shortlist**: open a mapped company's profile and browse its leadership team and org chart directly.
* **Monitoring**: the list's NewsFeed surfaces funding, acquisition, and C-level changes across the mapped market while your search is running.
If the map reveals the market is thinner than expected, that is a finding, not a failure. Ask Beacon a follow-up to widen the geography or adjacent sectors and the map grows with the shortlist.